More than 1,000 pupils from across the UK participated in a day-long interactive discussion on the topic of immigration run by The Economist Education Foundation. 10 volunteers from across The Economist Group helped to make the day a success. On Friday February 2nd, students from 37 schools belonging to the […]
Michael Brunt, CMO and MD of Circulation at The Economist, on the need for authenticity in feel-good marketing strategies. Increasingly, marketers are starting to hang their brand strategy on social purpose; the idea that the product contributes to a greater good. Nils Leonard, former Creative Officer at Grey London advertising, […]
Topical Talk lessons are created by expert teachers and journalists at The Economist to provide students with the knowledge and skills they need to think critically and join open-minded discussions about the big issues of our time.
