For a home-learning resource on coronavirus and gender, suitable for learners age 9-14, click here! By David Kennedy This post was written by a student in the Burnet News Club. Seeing as February 2018 marks the 100th anniversary of the “Representation of The People Act of 1918”, I feel that […]
Economist Educational Foundation gets pupils discussing immigration issues in countrywide event
More than 1,000 pupils from across the UK participated in a day-long interactive discussion on the topic of immigration run by The Economist Education Foundation. 10 volunteers from across The Economist Group helped to make the day a success. On Friday February 2nd, students from 37 schools belonging to the […]
Why marketing with a social purpose needs thought.
Michael Brunt, CMO and MD of Circulation at The Economist, on the need for authenticity in feel-good marketing strategies. Increasingly, marketers are starting to hang their brand strategy on social purpose; the idea that the product contributes to a greater good. Nils Leonard, former Creative Officer at Grey London advertising, […]